Post-COVID logistics in the Middle East is moving toward contactless, cashless delivery experiences — transforming both customer trust and operational safety.
Introduction:
The COVID-19 pandemic catalyzed a long-overdue shift in payment and delivery norms across the Middle East. Today, contactless delivery is becoming the gold standard for logistics.
Core Discussion:
Logistics providers are integrating QR payments, OTP-based proof-of-delivery, and wallet integrations into their delivery flows. These changes are more than just hygiene measures — they also enhance efficiency and traceability.
One Kuwaiti supermarket chain transitioned from 90% cash-on-delivery to 70% digital payments in under a year. The change also reduced returns, fraud, and customer complaints.
Digital logistics workflows reduce touchpoints, speed up reconciliation, and improve audit readiness. Coupled with mobile-first logistics apps, they empower both customers and riders to manage orders safely and conveniently.
Conclusion:
The future of last-mile delivery in the Middle East is digital. By adopting cashless technologies, logistics firms improve transparency, reduce operational friction, and build consumer trust.
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